What We Do
Moxie Research works with large and small organizations to:
help improve their performance.
measure progress towards their goals.
learn more about the audiences they serve and better understand what audiences experienced, what they learned, and what they want.
determine the effectiveness of the work.
Evaluation is a collaborative and iterative process, and we work closely with clients to help them identify opportunities to improve and implement what we learn together.
We want to help arts and culture organizations improve their performance, use scarce resources productively, and deliver solid, impactful programming for their communities.
We Can Help
With decades of experience in the arts and culture sector, Moxie Research is well-positioned to support organizations in:
Arts learning
Audience studies
Collective impact and partnership efforts
Organizational development
Moxie Research can also support your equity, inclusion, diversity, and cultural competency work as a Qualified Administrator for the Intercultural Development Inventory (IDI).
Handcrafted for Clients
Our services are handcrafted to meet each organization’s culture and needs. We recognize the critical need for inclusive approaches that are closely attuned to the diverse voices in our community. We collaborate with all stakeholders to develop meaningful evaluations and essential next steps. Ultimately, these insights become vibrant components of each organization’s ongoing plans.
We work with traditional evaluation methods, including surveys and interviews, and more expansive approaches including arts-based methods and participatory action research.
Our Approach
Moxie Research embraces a variety of tools and processes so clients can get questions answered, make decisions, and reach their goals.
Ethnography
Sherry Turkle defines ethnography this way: “…the researcher sits, listens, has conversations, and observes.” This open-ended approach is particularly well-suited for arts and cultural organizations, whose work is often nuanced and context-rich. Ethnographic methods, including interviews and observations, provide a richer understanding of arts experiences, art making, and arts learning.
Ethnography embraces the expertise of program participants and/or audience members. We approach this work with humility and respect for those who engage with us. We are conduits for others’ stories and experiences rather than arbiters of what is good or bad. We partner with stakeholders and communities to fully represent their insights.
Quantitative Methods
Some questions are best answered with numbers. We deploy surveys, website analytics, and other tools to gather large data sets and allow for a broader understanding of a program’s measurable impact. Looking at data from hundreds or thousands of people provides invaluable insights to support case-making and program development.